In today’s ever competitive business environment, one needs the slightest advantage to be a success and such a small thing as your email address can be the difference between getting that deal or not.

A couple of years ago when the internet was really taking off, almost everyone signed up to have a free web based email. Most of us signed up to Hotmail or Yahoo. It was very convenient at the time and a great way to communicate with people across the world. Free web based email is still very big today with millions of subscribers to Hotmail, Yahoo and GMail. This free web based email was primarily meant for individuals but businesses also decided to use this service to have an email address for their business. At that time that was perfectly acceptable and one would not be shy to say my business email address is mycompanyname@hotmail.com . Read the rest of this entry »